Necessity is the mother of invention. No words have ever been truer.
We know how challenging it can be to manage financial operations for a SaaS business because we’ve lived it. That’s the reason we built SaaSOptics.
In 1998, we launched a SaaS company that provided marketing resource management solutions. But it didn’t take long to realize traditional tools for managing financial operations didn’t work for our business model. And, with SaaS just beginning to take hold, we couldn’t find any alternative solutions that would solve our challenges. So we did what a lot of young companies do and used spreadsheets and manual processes. But as our business grew, those spreadsheets and workflows became cumbersome and consumed too much of our time—time we needed to spend on higher value tasks that drove the business forward.
When it came time to raise capital, we needed more metrics than our financial processes could easily provide. The analysis and numbers the VCs and investors wanted, so they could gauge our potential, were difficult to pull together.
We knew every other SaaS or subscription company out there had these same problems. So we turned our focus to creating a solution that would make it easy to solve the problems that had been very painful for us, like conducting churn analysis and analytics—things that are important in raising capital or for an acquisition. In fact, we had a vision for building a solution that would do everything needed for running the financial aspects of a subscription business. Once the analytics capabilities were done, we added other features and functions to meet the full spectrum of financial operations needs that B2B SaaS and subscription businesses have in the early years and as they grow and scale. That product is the SaaSOptics subscription management platform.
Today, over 650 customers rely on SaaSOptics to manage over $6B+ in revenue. They trust us because we’ve been in their shoes and have used what we learned to create a truly exemplary solution. SaaSOptics makes it easier for you to grow and succeed at any stage of your business.
About Our Customers
Customers and Growing
Over 650 B2B SaaS and subscription-based businesses worldwide trust SaaSOptics.
Customer Revenue & Invoicing
SaaSOptics manages over $6B in customer revenue and invoicing.
Aggregate Invested Capital
SaaSOptics customers have raised over $9B in total funding and private equity.
What our Customers are Saying
More than 600 B2B SaaS and subscription-based businesses trust SaaSOptics to modernize their financial operations.
“I was pitch hitting and helping with modeling and projections but as the business grew, tracking revenue streams, receivables and payables, and deferred revenue became extremely difficult…We know everything is GAAP compliant and no longer need spreadsheets or manual processes because the data automatically syncs between SaaSOptics and QuickBooks.”
“From a pure diligence standpoint, anything investors or acquirers asked for, BCV was able to produce. Not only could they produce it, they could run reports and deliver the data fast. SaaSOptics did all the work, so we didn’t have to augment, reformat or put a lot of analysis into the data.”
“We implemented SaaSOptics after a rigorous review of Subscription Management and Revenue Recognition platforms. In terms of fit, value and domain value-add, SaaSOptics was the clear leader and therefore winner of our business. Once implemented those well-researched capabilities met or exceeded our expectations.”
“With SaaSOptics, we’re able to bring our clients a much higher level of service and intelligence so they are no longer making decisions in the dark. They are making informed decisions and in most cases, for the first time in the business. It’s pretty powerful.”
“SaaSOptics has pulled SaaS revenue recognition out of the dark ages! Accurate revenue recognition and other critical metrics such as MRR can now be generated in real time.”
Sr. Manager - Financial Planning & Analysis
“We know how SaaSOptics can impact business decisions and fundraising. Most importantly, I trust the data in SaaSOptics, the executive team trusts it, the board trusts it, auditors trust it, and investors trust it.”
Vice President Finance