After researching vendors, Kasallis and his team found SaaSOptics, which offered a new version of what his Excel sheet was doing, except somebody else was processing it using their own cloud-based servers. "It was much quicker and much more efficient. At the same time, we didn't have to house any of this; it was all kept for us. And the reporting was there," he said. But it was the scalability factor that really made a big difference for Market6. Read the full article here.