Customer Success Metrics That Matter to Investors  Customer success is key to any growing SaaS business. Deloitte found in 2017 that customer-centric companies are 60% more profitable than companies that don’t focus on customers. With numbers like that, it’s easy to see why customer success metrics are some of the most sought after numbers by…

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Fundamentals of SaaS ARR and Revenue Forecasting The following is the first chapter of our new guide, The Complete Guide to SaaS Revenue Modeling, a collaboration between SaaSOptics and Burkland.  Download the full guide here. ARR Annual Recurring Revenue, or ARR, is a key metric used by SaaS or subscription businesses to measure the annual…

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9 Key Findings on B2B SaaS Capital and Operating Efficiency  In today’s SaaS landscape, optimizing capital and operating efficiencies is key. Financial models are wonderful tools for understanding how much capital you need to raise (and when) to stay afloat, but external benchmarking is also essential. That’s why the teams at SaaSOptics, a subscription management…

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SkyWire Finally Gets FinOps Right with SaaSOptics This article is excerpted from a longer case study published by SaaSOptics. You can read the full case study here.  Mindy Molisee, VP of Finance at Skywire, already knew something was wrong when Skywire’s CFO approached her during a vendor’s user conference. Their journal entries were off. The…

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